3. Soft Launch: Email Templates

Standard Soft Launch Email Template


Subject: Your early input on [Project Name]

Hi [Name],

I’m happy to share an early look at our new community engagement website for [Project Name].

We’re using this platform to help you follow the project’s progress, share your ideas, and ask questions. Before we launch publicly, we’re inviting select community members (that’s you!) to jump-start the conversation.

Here’s how you can help:

  1. Check out our project website at: [Private Link]
  2. Click on the Feedback tab to share your input. The more you comment, the more others will feel encouraged to join the conversation.
  3. Done!

We’d greatly appreciate your support by posting a few comments today!

Best regards,

[Your Name]


Already Live Soft Launch Email Template


Subject: Your early input on [Project Name]

Hi [Name],

I’m excited to share our community engagement website for [Project Name], which is now live.

We’re using this platform to help you follow the project’s progress, share your ideas, and ask questions. Before we promote the site broadly, we’re inviting select community members (that’s you!) to help jump-start the conversation.

Here’s how you can help:

  1. Visit our project website at: [Private Link]
  2. Click on the Feedback tab to share your thoughts. The more you comment, the more others will feel encouraged to participate.
  3. Done!

We’d greatly appreciate your support by posting a few comments today!

Best regards,

[Your Name]

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